Backlinks? are also known as incoming links, inbound links, in-links and inward links are incoming links to a website or web page. Basically, a backlink is any link received by a web page, directory, website, or top level domain from another website’s web page. In other words – a website that has a clickable link on one of their web pages to your website’s web page, whether it be the home page or any other web page on your website.
There’s been a lot of debate in the SEO community lately regarding social media versus traditional link building methods. While some SEOs argue that social media links are the wave of the SEO future, traditionalists staunchly maintain traditional, authoritative links from quality sources are still the best way to go.
Social media also offers an ideal way to find and target industry users for specific link building outreach campaigns. Of course, before you can start targeting, you’ve got to identify who you’re trying to reach.
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